Fellers Case Study | ShipHawk

Since going live with ShipHawk, Fellers has achieved 95% on-time delivery and saves dozens of hours in labor every month. The
time required to prepare an order for shipment has declined from one minute to 10 seconds, translating to a labor savings and
shipment processing time reduction of 6X.

“The thing we liked about ShipHawk is the ease of use and ready-to-ship kind of expediency. I just have to scan the order and
everything’s ready to go. It also has the ability to handle all 40 of our warehouses,” said Sameer Afsar, Chief Information Officer at
Fellers. “The beauty of ShipHawk is it handles a lot.”

“ShipHawk is a huge time saver for us and takes decision-making out of our warehouse employees’ hands,” said Afsar. The
Fellers team trusts ShipHawk and its Smart Packing™ solution to pick the right box for every order and the quickest and easiest
parcel shipping option, ensuring orders get into the hands of customers on time and for the lowest price possible. “It saves us a
lot of money and saves our customers a lot of money,” said Afsar.

Fellers also integrated ShipHawk with Shopify to support its CheetahWrap private label commerce site and the results have been
transformational. Customers can compare shipping rates in real-time and, once confirmed, the order is automatically sent to
NetSuite and ShipHawk for fulfillment.

“ShipHawk really helps our warehouses be a little bit more flexible and meet our customer demand in real-time as opposed to a
centrally managed approach where an order couldn’t ship without a ticket from the order management team,” said Afsar. “The
ShipHawk implementation team was also fantastic; very supportive, very responsive and always met our needs.”